Building an innovation proposition for Mishcon De Reya

How do you position ‘Princess Diana’s divorce lawyers’ as a catalyst for innovation in the legal and tech space for industry leaders, entrepreneurs and investors following an acquisition.

The Project

  • Build credibility amongst entrepreneurs and innovators in order to scale the M&A practice area in the UK

  • Entrepreneurs see law firms as risk averse and a hinderance to innovation. They don’t see them as a partner in solving their big strategic challenges like VCs.

  • We act like a VC. We turn mitigating risk into navigating risk to solve entrepreneurs’ greatest business challenges.

  • Mishcon Future: The Innovation Equation.

    X(Leadership + Expertise + Risk)

    Activated though Xplore, a private knowledge share event for innovators, The Risk Resilience Report, social content and sales enablement

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